Contributors to Running Restaurants

miriam silverberg Miriam Silverberg is founder and president of Miriam Silverberg Associates, a publicity firm in New York City. She has publicized some of the top restaurants in New York. She is a guest on the publicity panel at Marymount Manhattan College's annual day-long seminar for writers. She can be reached by e-mail at silverbergm@mindspring.com.
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Member Content How to Go Out of Business in Ten Easy Lessons

Feb 17, 2016

Many restaurants go out of business because the owner was his own worst enemy.  Here are some tips to follow that are guaranteed to put you out of business.

Member Content Preparing for Mother's Day

Apr 24, 2012

If you prepare properly, Mother's Day can be one of the most successful days of the year for you.  Miriam has some tips and ideas for thinking outside the box to deliver superior results.

Member Content How to Deal with an Unhappy Customer

Dec 10, 2011
Sooner or later a customer is going to complain about your food. How will you react? Miriam shares some tips.

Member Content Season's Greetings: 7 Ideas to Keep Your Holiday Customers Happy

Nov 28, 2011

It's the holiday season again and if you want it to be a happy one for you, you'd better start thinking how you can make it happy for your customers. Miriam has seven ideas for you to consider.

Member Content Burned Out

Apr 25, 2011
As a publicist with many years of experience in the restaurant industry, Miriam has seen firsthand examples of restaurateurs being burned out emotionally. Here are five signs of emotional burnout and five things to do to avoid it.

Member Content Hiring A Publicist

Mar 18, 2011

Miriam addresses three of the most important questions restaurateurs will want to ask when considering bringing on a public relations agency.

Member Content Do I Really Need a Publicist?

Aug 19, 2010

If you have found yourself asking this question in the past, then you are going to want to read Miriam's take on the potential pitfalls involved in tackling PR in-house.

Member Content Don't Wait, Get Out There and Get Noticed

Jul 5, 2010

Miriam tosses a handful of ideas into the ring for your restaurant to consider as methods to garner local media coverage in your community.

Member Content Use a Mailing List to Increase Your Business

Mar 9, 2010

You have within your power the ability to generate a great increase in your business. How?  By putting together a mailing list says Miriam.

Member Content Delivering Food to the Media

Jan 10, 2010

One of the best ways to get a restaurant free publicity is by taking advantage of events and seizing the opportunity.  Miriam talks about a "unique" opportunity as well as year-round strategies to drum up media coverage for your restaurant.