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Restaurant Public Relations: From A to Z

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Three PR experts cover the wide range of tools a solid PR program must have. Plus insider tips and case studies.

A great public relations program can make all the difference in the world in creating buzz, filling your dining room, and driving your profits. In this one-hour session Aaron Allen, President/CEO of Quantified Marketing Group along with Jeff Louderback, Public Relations Director and Ashley Hallmark, Public Relations Manager cover the wide range of tools a solid PR program must have. In addition, they share some insider tips and case studies on what has worked well in the past.

During the Seminar you'll learn:

 

  • The Value of Public Relations
  • Advertising vs. PR
  • The five key elements of a PR Campaign
  • How to effectively target media outlets and develop story angles
  • Tips for media relations
  • The importance of special events and how to execute them well
  • As well as several case studies


MEMBER ONLY DISCOUNT
The Member-only discount on this product is 40%   (more member benefits...)