Rebuilt Stronger. Sharper. Built for Serious Operators.
It Was Decision Time…
In late 2025, we got the kind of notice no one wants.
After 18+ years on the same platform, our long-time website provider announced it was shutting down.
No migration path.
No easy transfer.
No “copy and paste and move on.”
Everything had to be rebuilt.
If you’ve ever received a non-renewal notice from a landlord, you know the feeling.
It’s not your timing.
It’s not your decision.
But now it’s your problem.
Restaurant operators understand that better than anyone.
The Crossroads
So we had a choice:
- Recreate what we had and move on.
- Start from scratch and build something better.
- Or… quietly shut the doors and call it a day.
I’ll be honest, that last option crossed my mind more than once.
Rebuilding nearly two decades of work is no small task.
But here’s what became clear:
Running Restaurants isn’t just a website...It’s a mission...
For over two decades, we’ve helped independent restaurant operators navigate rising food costs, labor challenges, lease negotiations, marketing shifts, growth decisions, and the daily chaos that comes with this business.
And that mission wasn’t finished.
Not even close.
A Ground-Up Rebuild - Done the Right Way
Instead of duplicating the past, we rebuilt intentionally.
I went back through our entire archive - 2,400+ articles, downloads, interviews, and resources.
Every single one reviewed.
Every single one evaluated.
We didn’t just move content.
We curated it.
We selected 350+ of the most impactful, relevant, battle-tested resources to form the foundation of the new RunningRestaurants.
Lean. Focused. Practical. Timeless.
The result?
A platform built specifically for operators who want:
- Stronger margins
- Smarter systems
- Better leadership
- Sustainable growth
- And less chaos running their restaurant
Who Running Restaurants Is For
This community is for:
- Independent restaurant owners
- Multi-unit operators
- Growth-minded managers
- Hospitality entrepreneurs serious about building profitable operations
It’s for operators who know this is a hard business, and want real guidance from someone who understands it.
If you're looking for shortcuts or fluff, this probably isn’t your place.
If you're serious about building something stronger, you’re exactly who we built this for.
Why We’re Now a Paid Membership
For years, we offered a massive amount of free content.
But during the rebuild, we made a deliberate decision.
No sponsors.
No advertisers.
No vendor bias.
No distractions.
Just operator-focused guidance.
Moving to a fully paid membership allows us to:
- Go deeper.
- Provide more exclusive content.
- Deliver practical tools and frameworks.
- Stay 100% aligned with operator success - not advertisers.
Memberships start at just $0.11 per day, with premium tiers available for operators who want additional support.
There’s a level for everyone - and at every level, our commitment is the same:
To 10x overdeliver.
What You’ll Find Inside
- A curated library of high-impact articles
- Downloadable tools and templates
- Special reports
- Sharpened, focused webinars
- Weekly high-level content for members
No noise.
Just real-world strategies for real-world operators.
The Future
Was the forced move inconvenient?
Absolutely.
But sometimes being pushed out of the status quo forces you to build something better.
Restaurant operators know that story well.
We’re energized about what’s ahead.
If you’re serious about improving your margins, strengthening your operation, and building a more profitable restaurant - we’d be honored to have you inside.
All the best for you & your restaurant,
Jaime Oikle
Founder, RunningRestaurants.com
P.S. And now on to some salesy copy ;-)
RunningRestaurants.com - Built for Independent Operators Who Want an Edge
RunningRestaurants.com exists for one purpose:
To help independent restaurant operators build stronger, more profitable, more resilient businesses.
For more than 25 years, we’ve supported operators across every segment - casual dining, fine dining, fast casual, pizza, multi-unit growth concepts, and everything in between.
This isn’t theory.
This is real-world, battle-tested guidance built for operators who don’t have time - or money - to waste.
What Members Gain
Boost Sales - Strategically
Access practical marketing systems designed for local impact:
- Targeted promotions that actually move traffic
- Loyalty strategies that increase guest frequency
- Social media frameworks that convert attention into revenue
No guesswork. No random posting. Just structured execution.
Control Costs — Without Cutting Corners
Take command of your:
- Food cost
- Labor scheduling
- Overhead management
- Performance benchmarks
With proven systems and tools built specifically for restaurant realities.
Build Stronger Teams
Reduce turnover and burnout by:
- Strengthening leadership habits
- Installing accountability systems
- Building culture intentionally
Because profitable restaurants require stable teams.
Stay Ahead Digitally
Navigate:
- Online ordering
- Delivery platforms
- Reviews & reputation
- SEO & visibility
- Emerging tech trends
With clarity and confidence.
Scale with Stability
Growth without control is chaos.
Members gain frameworks to:
- Track key financial metrics
- Refine strategy
- Improve margin discipline
- Expand sustainably - even in unpredictable markets
The Industry Is Hard. We Know.
Rising food costs.
Unstable traffic.
Labor shortages.
Margin pressure.
Success can feel further away than ever.
That’s exactly why this platform exists.
Not to offer hype.
Not to sell gimmicks.
But to give independent operators a smarter way forward.
The Power of Just One
In this business, sometimes one adjustment changes everything.
One pricing improvement.
One labor optimization.
One promotional strategy.
One menu engineering tweak.
The right move, in the right place, at the right time, can add thousands - even tens of thousands - to your bottom line.
Inside RunningRestaurants, you’ll find hundreds of these practical, high-impact ideas - curated, organized, and built for execution.
A Focused, Member-Driven Platform
We’ve intentionally built RunningRestaurants to be operator-focused. Designed to give you a competitive edge.
Our members have come from all 50 U.S. states, Canadian provinces, and 45+ countries worldwide - from single-location operators to multi-unit growth brands.

Whether you operate one restaurant or twenty, the fundamentals of profitability still apply.
We’re here to help you master them.
Our Mantra
OUTWIT.
OUTMANEUVER.
OUTFOX.
WIN.
Because in this business, the operators who think smarter win.
If You’re Serious…
If you’re serious about improving margins, strengthening operations, and building a more profitable restaurant - membership gives you the structure, tools, and insights to do it.
We’d be honored to have you inside.
All the best,
Jaime Oikle
Owner & Founder, RunningRestaurants.com
jaime@runningrestaurants.com
Website & E-Newsletter Feedback for RunningRestaurants.com & Restaurant Report
On-line for over 25 years now, we have received thousands of e-mails from our readers asking questions or debating editorial topics and every once in a while sending in a heartfelt thank you note. Each of the comments below was sent in directly by our readers – and for that we thank them!
"It's about me, the small guy, not Big Chain problems..."
"As a small neighborhood establishment, in a strip mall, it is hard to find answers that are about me (my small but mighty Bistro). Each time I read RR, I find that much of it is about subjects that affect me, the small guy, not Big Chain problems.
"I have e-mailed my views and immediately get a response, or see it in the next issue. I am impressed that somehow we seem to be on the same level, and have the same concerns."
–– Al Schwartz, Bistro Al Vino
"Your articles provide great content for our managers and staff..."
"I have enjoyed reading the RR E-Newsletter for years. The articles provide great content for our managers and staff.
We post many of the RR articles on our "Reading Board" for the staff."
–– Jessica Edwards, Dir. of Marketing & Sales, Ponti Seafood Grill
"Your format makes it easy to get to what I'm interested in..."
"I really like that a handful of articles pop into my mailbox each week and that I can click on the links of the articles that interest me.
The format makes it easy to get to what I'm interested in without having to sift through a lot of content that doesn't apply to me."
–– Doug Levy, Feast
"I can't tell you how invaluable your website has been..."
"Just want to thank you for an excellent publication.
"I will soon be a restaurant owner and I can't tell you how invaluable your website and newsletter have been. Keep up the good work. Thanks."
–– Jason Newsom, Big Daddy's Grill
"Concise, informative, relevant content that can be used everyday to improve your operation."
–– Tracey Berkner, Taste Restaurant
"Thank God for your site and newsletter. I wish we would have found this site before we opened."
–– Jeff Hum, Drakes Landing
"I consider RR my restaurant professor. Frankly, I consider it to be invaluable, a necessity in todays quickly changing restaurant environment."
–– Jon Miller, Exec VP of Franchise Development
"I love the information. The site is very helpful and easy to understand."
–– Michael A. Bates Jr., Executive Chef
"As part of my daily efforts to stay ahead of the competition, I utilize RR for current information and ideas."
–– Kimberly Schofield, Business Development Manager, Commonwealth Restaurant Group
More Reader Feedback...
I want to commend you on a terrific web site for restauranteurs! I have just spent 30 minutes browsing your site, checking out articles, links and other resources. Not only do you supply the restauranteur with terrific, accurately researched information but you supply enough links to keep anyone pleasantly perusing for hours! Thankfully this is part of my job! Keep up the good work, and I'm sure you won't mind me telling my members to check you out too.
Susan Dodge May, Administrative Assistant
Vermont Lodging & Restaurant Association
*****
I learn more from your e-newsletter than any other publication I receive. Last year I expanded my restaurant from lunch only to lunch and dinner. Hearing what other people have done in similar situations makes me know that I am not alone!
Thanks,
Fran Ginn
*****
I really enjoy this newsletter, because it gives support to the weary Restaurant Owner. I especially enjoy the articles about Philly, having grown up around LaSalle college. My heart goes out to the new Owner, I hope they are able to get it together, rethink strategy etc. Sad to say, I closed my restaurant in Ca. last September after 5 years. The restaurant business is a major challenge and you can not make it without community support, I hope it all works out. Keep up the great work!!!!
Mary
Riverside, CA.
*****
Wow, what a great service you all provide. When I had my restaurants it was something I could not live with out. And now that I have my consulting company that helps restaurants it is even more valuable to keep up on things happening. Thank you so much for having such passion in what you do.
Jimmy Bornamann, Flavor Restaurant Consulting
*****
I enjoy reading and responding to good people needing a bit of advice. I am a manager but like when servers take the time to post.
Paula
*****
We are a small independent, white tablecloth restaurant and have found a large amount of pertinent information that provides us a sounding board for ideas and verification. Thanks for the good work.
Donna
*****
Hello,
...I have thoroughly enjoyed your newsletters...Thank you very much for all of the information you provide...
Sincerely,
Carolyn L. Lieder
*****
Once again, kudos to this newsletter, its a wonderful forum for intelligent industry discussion and problem sharing.
Scott McKenzie
Chef-Owner
*****
I enjoy the email newsletter. I can write in and you actually print my question or comment. It's a good resource.
Eileen
*****
I am a teacher, and teach high school ROP baking and restaurant occupations, and use the information to keep up on what's happening in the business.
James
*****
There is always at least 1 article in the newsletter that is more interesting than normal and requires a second reading.
Jim
*****
I have found articles that have been useful that I share with my managers.
Rick
*****
I always look forward to recieving the RR newsletter. Without fail it contains pertinent information to running the day to day operations of the restaurant.
Frank
*****
Just wanted to say you have a great site. Helpful and one of the easiest to navigate.
Mike
*****
I discovered your site recently and want to tell you it is absolutely wonderful. I am owner of a small publishing company which produces trade magazines for the hospitality-beverage industry. Your site is what a site should be. Hope you don't mind if we take a few cues from how your organized and present your information.
Ed Meek - Publisher/President
*****
What a great column to wake up to...I look forward to it.
Thanks,
Chef Bill
*****
Hello, my name is Evan G. Spiegler. I am the general manager of a dinner club located in Southern Wisconsin. My experience is limited, as I am merely 22 years old. Your publication has been extremely helpful to my expanding desire and need to learn more about the restaurant business. I just wanted to thank you for all of your help. Thank you.
Evan G. Spiegler
General Manager
*****
Hello, I managed a small restaurant in Maine for the last two years...I was browsing through your web site and found that it has a substantial amount of valuable information that will be very helpful. Thank you for your time.
Sincerely,
Susan Lowe
*****
I enjoy the various articles and also hearing what other people in the industry are doing.
Wendy
*****
There are always interesting industry facts and helpful tips in the Restaurant Report email that I can use to become a better server!
Rachel
*****
Articles are helpful and informative. I really enjoy "management" articles. Have you considered motivational articles from time to time?
Greg
*****
We learn a lot by listening to others and learning about their experiences. As a Hospitality Student at the University of Arkansas I use it for research and comments in my studies.
Janet
*****
I find plenty of interesting tidbits from 'real people' of various positions/sectors in the service industry.
Isabel E. Howard
Coast Hotels and Resorts
Prince Rupert BC Canada
*****
I was happy to receive a copy of Issue 25 last evening, which was forwarded to me by one of my colleagues. I was particularly impressed by a feature which wrote about the culture that exists today in our industry with regard to our employees and steps that the managers of today should take in order to make business successful! I completely agree with the same and must say that the article had quite a few pointers that would be helpful for the young lads.
It would be a pleasure to receive articles from your end on a consistent basis.
Look forward to hearing from you!!
Best Regards,
Hari Nair - Asst. F & B Manager
The Oberoi - Mumbai, India
*****
I find your newsletter incredibly interesting and informative and filled with useful tips. Gets me jazzed and excited about this awesome business we are all involved with and in!
Regards,
Donna Perreault, Principal
CVA Consultants
*****
I really enjoy your newsletter and look forward to upcoming issues.
Sincerely,
Tim Imlay
*****
...you put a lot of work into this newsletter and that's the thing that stays in my memory.
Seasons Greetings,
Laura Chancellor - Santa Fe, NM
*****
I have recently had the pleasure of reading your forwarded newsletter and would like to get on your mailing list. I sit on the board of one of the largest chapters of NACE (National Association of Catering Executives) in the country and know of others who would probably be very interested as well.
Thank you for your consideration, and keep up the good work!
Joe Halbrucker - Orlando FL
*****
Thanks for your newsletter. Not only is it very informative, it makes for good reading
Sincerely,
Peter A. Caulfield - Newark, Delaware
*****
I was surfing the net and I just wanted to let you know how impressed I am with your site. I remember when you were just starting to get online. Your site is great - easy to navigate, lots of great information, articles, etc. Keep up the good work!
Barbara Rosenberg
*****
I have enjoyed the articles from your publishing for the last 12 months, and pleased to say that I have recommended your article to several friends. Thank you for all the information.
Chef David
*****
I read you newsletter from start to finish each month, great content. Well done.
Tony Eldred - ELDRED TRAINING & DEVELOPMENT
*****
I want to tell you how much I enjoy Restaurant Report ... Often I print articles and distribute them at work especially at food and bev. meetings.
Thank You,
Robert Milliard - Dining Room Manager
Newport Beach Country Club - Newport Beach, CA
*****
I am the former chef at Tavern On The Green in NYC. Just wanted to let you know your newsletter has a world of great information.
Thanks,
Sam Hazen
*****
Your Restaurant Report is absolutely a great and informative web site! I have enjoyed my visits and am equally impressed how you have put it all together!
Sincerely,
Joan Sonntag, Editor - Specialty Produce
*****
Receiving and going through your newsletter really give me a lot of pleasure. Thank you.
Kind regards,
Tony Rogalsky
Locanda Veneta at the Bayview Hotel
South Melbourne, VIC 3205
*****
After a trip to the Boston food show last this past week, I have finally found time to sort through the maze of promotional literature and material I accumulated. After reading through your April 2000 issue of Restaurant Report, I'm embarrassed to admit that I don't recall how it got in my bag! After reading a few articles, I'm impressed and find that the content is much more in line with my business than what I typically read (restaurant hospitality, etc.) especially the article on page twelve by Scott Gray. I'm going to pass this along to my staff look through your web site hoping that the content is likewise enriching. Keep up the good work!
Jim Lyons
Banners Restaurant, Inc
Conway, NH
*****
We love your newsletter. We find it interesting, insightful and informative on subjects of interest to everyone in hospitality.
Jackson Browne
Grant Madison & Associates
*****
May I congratulate you on a superb newsletter. You provide up to date, relevant and very interesting information regarding restaurants and the hospitality industry. As a hospitality trainer, I found the information invaluable. It is unfortunate though that such a great service is only dealing with the U.S. Working in Australia, there is a dearth of good hospitality information for the industry in the form of newsletters/e-mails. Maybe such an issue could be addressed. Keep up the excellent work.
Sincerely,
Simon De Marchi
NSW Australia
*****
Thank you for your newsletter, as a future restaurant owner, I value any information I can get to be a better informed entrepreneur...the value I get out of it is much more than you will know.
J. Miller
*****
I'm not exactly sure how I wound up on your site, but am very happy I found it. IT is a wealth of information for both the restaurant owner as well as the restaurant patron. All contents are enjoyable.
Thanks!
Bill Girolamo
*****
I discovered your website yesterday in my constant search for recipe ideas for my restaurant. I was thrilled to finally find a site with the whole package. All your links are great and informative and I jumped on the Internet today and read up on some great articles concerning operations.
Thanks!
Lantz Price
Owner of Plums Restaurant; Beaufort, SC
*****
WOW. All my prayers are being answered! What a fantastic newsletter. Thank you for doing it.
Carolynn Svoboda
Fellow independent restaurant owner and lifetime food person.
*****
We are very proud that readers who have visited us over the years have taken their valuable time to become members of our community. Thank You!