PR goals are met when a chef and publicist like, trust, and respect each other.
Restaurant Report hosts publicity expert Joan Stewart, The Publicity Hound. Joan shares insider secrets on how to attract publicity and get your restaurant promoted in the media. (62 minutes)
In this one-hour session Aaron Allen, President/CEO of Quantified Marketing Group along with Jeff Louderback, Public Relations Director and Ashley Hallmark, Public Relations Manager cover the wide range of tools a solid PR program must have. In addition, they share some insider tips and case studies on what has worked well in the past. (60 minutes)
Miriam addresses three of the most important questions restaurateurs will want to ask when considering bringing on a public relations agency.
If you have found yourself asking this question in the past, then you are going to want to read Miriam's take on the potential pitfalls involved in tackling PR in-house.
Miriam tosses a handful of ideas into the ring for your restaurant to consider as methods to garner local media coverage in your community.
One of the best ways to get a restaurant free publicity is by taking advantage of events and seizing the opportunity. Miriam talks about a "unique" opportunity as well as year-round strategies to drum up media coverage for your restaurant.
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