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Note: All files in the Download Library are Member Only Resources.
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PDF Reports & Handouts
Using Online Restaurant Coupons -- This special 23 page report discusses how restaurants can use online coupons to generate new customer leads, more return visits and bigger profits. Available to non-members (PDF)
Dining Service Quiz -- 10 Tips To Help You Quickly Improve Dining Room Service & Increase Restaurant Profits. Available to non-members (PDF)
- How to Automatically Turn New Movers into New Money for Your Restaurant -- In this 23-page e-book, restaurant marketing expert Michael Attias shares the secrets that will have you walking away with a master marketer’s mindset -- the skill you must have to thrive in your restaurant business. (PDF)
- Publicity Tips For Owner's, Chefs & Foodies -- Bonus seminar handout with 51 story ideas. Cherry-pick the ones that will work best for you, then start pitching. (PDF)
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The Restaurant Marketing Report -- In this special 22 page report Nathan discusses the challenges inherent in advertising and marketing for smaller restaurants. He then shares insights from his research and delves into the "Restaurant Marketing Funnel" as an important tool for achieving marketing success through customer attraction and relationship development. (PDF)
- Cashier Training Manual -- Full 40 page training manaul including: job responsibilities; greeting and seating; answering telephones; personal appearance; opening and closing duties; job description; working with different types of guests, and more. Locked for editing. Full version plus nine other staff manuals available in the store. (PDF)
- Marketing Plan & Other Marketing Elements -- Contains an overview of Marketing Plan elements. Also includes sections on pricing strategy, differentiation and competitive advantage. (PDF)
- Web Must Do's For Restaurants -- Bonus Handout & Seminar Outline. (PDF)
- Wages For Qualified Tipped Employees -- State-by-state chart showing the minimum wage requirement and maximum tip credit amounts for each jurisdiction. (DOC)
- Negotiation – Tips and Strategies -- Quick tip sheet listing common mistakes as well as information needed to negotiate and strategies for creating successful agreements. (PDF)
- Positioning & Value Creation -- This presentation highlights the elements necessary to successful positioning and the strategies to create value for your restaurant. (PDF)
- Strategy Presentation -- This presentation talks about the strategic process, competitve advantage as well as strategic insights and principles. (PDF)
- 7 Must Do's For Controlling Labor Costs -- one page seminar summary handout. (PDF)
- Ten Commandments of Customer Service -- Highlights on the ten commandments of service from Pat Croce’s book "I Feel Great". (PDF)
- Book Review: How to Win Friends & Influence People -- Don't let the title throw you off! This book by Dale Carnegie is a classic and must read for anyone who deals with people -- i.e. restaurant professionals. (PDF)
Rehearsal Guides
- Rehearsal Guide: Role Play -- One of the best methods for helping staff gain confidence and increase performance is through role playing. This sample guide offers a number of role playing scenarios including: anticipating needs, suggestions & recommendations, and suggesting wine. (PDF)
- Rehearsal Guide: Communicating Effectively -- Contains a selection of exercises and training games to reinforce training topics. (PDF)
- Rehearsal Guide: Body Language -- Contains a selection of exercises with tips on effectively using and reading body language. (PDF)
Checklists
Job Descriptions
Forms
- Food Sales Tracking Sheet (PDF) (XLS)
- Beverage Sales Tracking Sheet (PDF) (XLS)
- Hourly Sales & Customer Counts (PDF) (DOC)
- Half-Hourly Sales & Customer Counts (PDF) (DOC)
Santé Product Reviews
- Santé Food, Wine & Spirits Review – June 2008 -- Categories include: Alternative Sweeteners; Gourmet Potato Chips; Heritage Pork; Ricotta; Fruit Liqueur; Gin; Santé Selections—Spirits; Central Coast Syrah; North American Riesling; Santé Selections—Wine (PDF)
- Santé Food, Wine & Spirits Review – March/April 2008 -- Categories include: Baking Chocolate; Down Under Olive Oil; Flavored Cheese; Cachaça and Pisco; Santé Selections—Spirits; Châteauneuf-du-Pape; Peloponnesian Wine; Santé Selections—Wine (PDF)
- Santé Annual Buyer's Guide 2008 - Food -- Categories include: American Butter; Italian Panettone; Award-Winning Olive Oil; Biscotti; Decaf Fair-Trade Coffee; Cheese:
Artisan Cheese at Bin 36, Chef Tory’s Cheese Choices, Goat’s Milk Cheese of the American West, Irish Cheddar, Irish Farmhouse Cheese, Late-Summer French Cheese, Trappist Cheese, Vermont Bloomy-Rind Cheese; Grits; Infused Honey; Nitrate-Free Bacon; Pure Maple Syrup; Soy Sauce/Shoyu/Tamari; Soymilk; Specialty Gourmet Nuts; Tomato Puree; Verjus (PDF)
- Santé Annual Buyer's Guide 2008 - Spirits -- Categories include: Vodka; Flavored Vodka; Gin; Cachaça; Tequila; Single-Malt Scotch; Bourbon; Liqueurs (PDF)
- Santé Annual Buyer's Guide 2008 - Wine: US -- Categories include: Carneros; Central Coast; Lodi; Mendocino; Napa Valley; Rutherford; Santa Barbara; Sonoma; Other California Appellations; Oregon; Washington State (PDF)
- Santé Annual Buyer's Guide 2008 - Wine: International -- Categories include: Australia; Chile; France; Italy; New Zealand; Portugal; South Africa; Spain; Other International (PDF)
- Santé Food, Wine & Spirits Review – December 2007 -- Categories include: Italian Panettone, Irish Cheddar, Single Malt Scotch, Nonvintage Champagne, California Port, Madiera, Santé Selections—Wine. (PDF)
- Santé Food, Wine & Spirits Review – November 2007 -- Categories include: Specialty Gourmet Nuts, Vermont Bloomy-Rind Cheese, Bourbon' New Bottlings, Santé Selections—Spirits, New-World Late Harvest Wine, Tawny Port, Rutherford, Santé Selections—Wine. (PDF)
- Santé Food, Wine & Spirits Review – October 2007 -- Categories include: American Butter, Grits, Artisan Cheese at Bin 36, Cream Liqueur, Santé Selections—Spirits, Abruzzi, Petite Sirah, Santé Selections—Wine. (PDF)
- Santé Food, Wine & Spirits Review – September 2007 -- Categories include: Pure Maple Syrup, Late Summer French Cheese, Biscotti, Cognac–Based Spirits, Santé Selections—Spirits, Cataluña Wine, New World Grenache, Santé Selections—Wine. (PDF)
- Santé Food, Wine & Spirits Review – June 2007 -- Categories include: Award-Winning Olive Oil, Goat’s Milk Cheese of the American West, Soy Milk, Flavored Tequila, Icon Belgian Ales, New York Finger Lakes (Wine), Chilean Cabernet, Santé Selections—Wine. (PDF)
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Testimonials
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I have enjoyed reading RR for years. The articles provide great content for our managers and staff. We post many of the RR articles on our "Reading Board".
Jessica Edwards, Ponti Seafood Grill, Seattle, WA
*****
All my prayers are being answered! What a fantastic site and newsletter. Thank you for doing it.
Carolynn Svoboda -- Fellow independent restaurant owner and lifetime food person.
*****
I want to tell you how much I enjoy RR...Often I print articles and distribute them at work especially at food and bev. meetings.
Thank You -- Robert Milliard - Dining Room Mgr
*****
I have enjoyed your articles and am pleased to say that I have recommended your articles to several friends. Thank you for all the information.
Chef David
*****
As a small neighborhood establishment, it is hard to find answers that are about me. Each time I read RR, I find that much of it is about subjects that effect me, the small guy. I am impressed that somehow we seem to be on the same level, and have the same concerns.
Al Schwartz, Bistro al Vino
*****
Just want to thank you for an excellent publication. I send it to everyone I know in the business. I will soon be a restaurant owner and I can't tell you how invaluable your newsletter has been. Keep up the good work.
Sincerely -- Jason Newsom, Big Daddy's Grill at River Park Marina
*****
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