Put more butts in seats by engaging your customers: Why Foursquare, Yelp, Groupon might not be the answer
publication date: Oct 4, 2011
Given the incredible value of existing customers, restaurants need to own these customers not only to unlock their value in the form of referrals, repeat visits and positive reviews but also because just relying on other networks like Groupon, Yelp and Foursquare etc. can have disastrous consequences.
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